Invitations, roll-ups, tickets, signs, and a program guide with a schedule, map and activities had to be designed. The logo and illustrations were all a part of the design task as well.

The visual language used to brand this event is youthful and playful, while maintaining a clean and organized look, since STEM Fest is a fun spirited event, targeting various age groups.

The collateral was designed using Texas A&M University’s brand guidelines.