The Dubious Five
A series of illustrations for the international temperance movements organisation Movendi international. The illustrations embody the five strategies that ”Big Alcohol” uses to increase sales and awareness of alcohol. To tie the illustrations of the strategies together, they all became creepy characters, trying to fill every inch of the page, and the project was named The Dubious Five.
Client
Movendi InternationalCreative Field
IllustrationProject Type
Information Material/PublicationsTechnique
Digital, Vector
Deception – This figure represents the alcohol industry manipulating paople and societies to comsume alcohol
Promotion – This figure represents the alcohol industry's promotion of alcohol
Sabotage – This figure represents how the alcohol industry sabotages society
Lobbying – This figure represents how the alcohol industry uses lobbying to expand their market share
Manipulation – This figure represents how the alcohol industry manipulates people to consume alcohol and governments to make it more available
