BABES
A collection to support women to be comfortable with themselves. I believe we want to spend our time learning new things, helping others or enjoying life as much as we can, rather than using the time judging our own bodies, actions and personalities. DAWN DENIM contacted me to do a collaboration to print BABES illustrations on their jeans.
Client
DAWN DENIM, GermanyCreative Field
IllustrationProject Type
Fashion Illustration, ProductsTechnique
Digital
The collection includes 2 pair of jeans that come with a pin, a scarf (made of the sustainable material Tencel) and a textile print on the inner pockets.
In the collaboration we also printed 2 of the illustrations on postcards
One of my pattern suggestions for the design of the scarf
The pattern printed on the inside of the pockets
The hangtags made of sustainable paper with the text: The “BABES” don’t care about their skin colour, nor their job title or the image they give. They celebrate themselves for who they are. For their individual flaws, that make them special. Not caught up in others expectations or limited by social pressure, they stand naked, proudly displaying their true self. The “Babes” are here to motivate women on how to approach life with a positive mindset and value everything we are.
Some of my own BABE products that caught the eye of DAWN before our collaboration.